Building without a playbook is both terrifying and liberating, but eDreams’ story reminds us that customer alignment beats process every time. Their hybrid model bridged gaps others ignored, blending tech with trust at just the right moment. The path to success is messy but sticking to your guns by listening to customers and adapting swiftly definitely paid off for them. I wonder if today's founders could benefit from less structure and more instinct... Interesting read. Thanks for the share.
I think this could be essential reading for the more youthful startup founders who might not see the wood for the trees (anymore).
Maybe it's like the suits have taken over the startup world? Maybe the playbooks; methodologies and metrics crowd out the intuition (life force?) that lives inside many innovative founders. And so again (like any newness become nowness) the startup world has become a neat definable, understandable, measureable industry that un-innovative suits can wrap their heads (and dollars) around. It's all nicely under the risk bell-curve. Siiiiggghhhhhh :(
So where are the innovation outliers today? By definition their ideas can't be boxed. By definition they're a bit crazy. A little bit dangerous, even (ooooooohhh scary) - think Galileo and untold others. But this seems to be the way new truths seep into society: drip drip drip, and then suddenly everyone's a believer.
Don't get me wrong - I've got no beef with the (institutionalised) startup world - you are free to get on with your work.
I just want to hang out with the (e)Dreamers (and channel Steve).
So good!
Building without a playbook is both terrifying and liberating, but eDreams’ story reminds us that customer alignment beats process every time. Their hybrid model bridged gaps others ignored, blending tech with trust at just the right moment. The path to success is messy but sticking to your guns by listening to customers and adapting swiftly definitely paid off for them. I wonder if today's founders could benefit from less structure and more instinct... Interesting read. Thanks for the share.
I think this could be essential reading for the more youthful startup founders who might not see the wood for the trees (anymore).
Maybe it's like the suits have taken over the startup world? Maybe the playbooks; methodologies and metrics crowd out the intuition (life force?) that lives inside many innovative founders. And so again (like any newness become nowness) the startup world has become a neat definable, understandable, measureable industry that un-innovative suits can wrap their heads (and dollars) around. It's all nicely under the risk bell-curve. Siiiiggghhhhhh :(
So where are the innovation outliers today? By definition their ideas can't be boxed. By definition they're a bit crazy. A little bit dangerous, even (ooooooohhh scary) - think Galileo and untold others. But this seems to be the way new truths seep into society: drip drip drip, and then suddenly everyone's a believer.
Don't get me wrong - I've got no beef with the (institutionalised) startup world - you are free to get on with your work.
I just want to hang out with the (e)Dreamers (and channel Steve).
Linked-In post: https://www.linkedin.com/posts/marc-fx-johnson_entrepreneurship-startups-activity-7271067704885686272-97aN/
Thank you Rubén. Very helpful
Great story!
Extraordinary story all founders should read 💙
Amazing story!🙌
Good stuff!